Self-care In Entrepreneurship  | Jeff Greenfield | Founder & CEO of Provalytics | Inter:views 122

As an entrepreneur, it can be easy to get caught up in the hustle and bustle of running a business and forget to take care of yourself. Taking time out of your day to focus on your mental health, physical health, and emotional well-being can pay off in the long run with improved performance and overall happiness. 

Learn how to change the outlook of the table, put yourself first, tell your story more powerfully, and bring more success to your business. 

Success is the ultimate goal in business, but many other things matter just as much. Taking a step back to gain perspective and seeking help can be invaluable in helping you focus on what truly matters and break through barriers to find true fulfillment.

Join this conversation with Jeff Greenfield shares his entrepreneurial journey, the lessons he has learned, and what helped him to be a success. Jeff is an entrepreneur with three decades of strategy, growth, and marketing experience and building terms emphasizing innovative marketing enabled by new technology. He is the CEO and founder of Provalytics, an ad measurement tool that uses Agile Impact Modeling. Jeff also works with the marketing advisory council of Suffolk University and Sawyer business school in Boston, Massachusetts, USA. 

Before Provalitics, Jeff founded several companies, and the last one was called C3 Metrics, a leading MTA platform with clients including JP Morgan, US Bank, Nestle, Peapod, Edward Jones, and Fender. Jeff's technical innovations include real-time digital viewability measurement, integrated linear and OTT television measurement, and creating a cookieless identifier. He has also developed & led all GTM strategies and grew the team to 55 with 171% YOY growth leading to being named to Deloitte's 2018 Technology Fast 500.

Let’s jump in!

Key Highlights From The Show:

[00:01] Episode intro and a quick bio of the guest; Jeff Greenfield 

[02:26] Jeff’s journey, magician and chiropractor turned into an entrepreneur  

[08:32] Learning on the fly and Jeff's experience from the pre-Google era

[10:28] Jeff’s perspective on Chat GTP evolution and job creation  

[14:41] How technology is supposed to make our life and business easy 

[17:10] Why Jeff didn’t stop when he exited C3 Metrics 

[20:10] Jeff’s self-care practices in his journey as an entrepreneur

[27:55] How knowing what Jeff knows now about self-care would have impacted C3

[31:11] The importance of having a coach and an outside perspective 

[32:53] Key lessons that Jeff has learned from his journey as an entrepreneur 

[38:58] Jeff’s one recommendation for entrepreneurs 

[39:40] How to reach out and connect with Jeff 

[40:08] Ending the show 

Notable Quotes:

• We think we’ve to ramp up the game and intensify, but the reality is we need to step back a little bit from technology to enjoy our lives.  

• You’ve to get out there, move your body every day and be physically active.

• What you do in the beginning is entirely different from what you do in the end because they have different requirements.

• You have to develop and enhance your story and what you are selling.

• As entrepreneurs, we’re like sharks; if we stop moving, we die. Keep moving, and you will live.

Connect With Jeff Greenfield:

Website: https://jeffgreenfield.com/

LinkedIn: https://www.linkedin.com/in/jeffgreenfield/

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