Sony's Success in Niche Markets and Content Selling

Sony's success in avoiding strategic mistakes and thriving in niche markets can be attributed to their disciplined approach. In their various businesses, including Sony Pictures and PlayStation, they have focused on offering a well-defined value proposition and avoiding wasteful ventures. Sony's ability to sell their content to the highest bidder, as seen with their success in the anime streaming platform Crunchyroll, has contributed to their financial success. They have maintained dominance in certain categories, such as mirrorless and smartphone cameras, by staying technologically leading edge. By adapting and positioning themselves well in ever-changing markets, Sony has managed to transform from a struggling conglomerate into a successful company in multiple sectors.