On this episode of the Three C Podcast, presented by Fathom, Brett interviews tagteam content marketers Brad and Jillian from Terminus Marketing. Brad and Jillian are making B2B Marketing fresh and exciting again. They discuss making viral content, strategies to distribute and reach the right audience, as well as the challenges of marketing to marketers.
0:00 Intro
5:45 Conversation with Jillian and Brad
10:25 Making B2B marketing fresh again
14:45 Creating viral content
24:14 The ideal customer persona
28:18 Distributing content
31:30 Terminus CEO
35:16 Advice to marketers
39:10 Outro
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Follow Jillian and Brad: | Jillian Twitter | Brad Twitter | Terminus
Follow Fathom:| Website | Blog | Twitter | LinkedIn