In this episode, Chad Burmeister interviews Chet Lovegren, the sales doctor, about the role of AI in sales. They discuss the misconceptions about AI, the current applications of AI in sales, and the potential for AI in marketing. Chet shares his experiences with AI tools and highlights the importance of managing the bottom 20% of salespeople. The conversation concludes with Chet providing his contact information for those interested in learning more.
Takeaways
AI tools like Gong and Otter have been around for a while and are powered by AI.
There are various applications of AI in sales, including email writing, prospecting, and cadencing.
AI can be used to generate content and improve marketing efforts.
AI-powered sales outreach can be more effective and personalized than human outreach.
Managing the bottom 20% of salespeople is a common challenge in sales organizations.
Learn more about AI for Sales with Chad:
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Chapters
00:00
Introduction to Chet Lovgren
07:28
Misconceptions about AI in Sales
12:02
AI Tools and Applications
19:19
AI in Marketing
21:37
AI in Sales Outreach
23:04
Common Sales Challenges
26:26
Conclusion and Contact Information
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