

Case Study – How Two College Kids Monetized Social Media and Made Millions
Dec 1, 2022
50:49
What is the creator economy? How can creators make money from their social media platforms? This is the story of how college friends Harry Gestetner and Simon Pompan created Fanfix – a platform for creators to monetize and engage their fanbase and create a recurring revenue stream. In over 18 months, they went from concept to being bought for 8-figures by SuperOrdinary. They discuss how to monetize a fanbase, engage Gen Z consumers, the vertical markets Fanfix works in, what’s next in platforms and tools, and how two non-technical college students disrupted the creator economy.
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