Stories that mattered this week: Election reaction, Klarna's AI marketing savings

Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week, including and especially how the media industry has responded to Prime Minister Rishi Sunak calling for a general election on 4 July.

Highlights:

1:45: Media Bill becomes the Media Act

5:29: DMCC Bill also passes

7:30: Media bills that were not passed during wash-up period

12:55: What should be the top media priority for the next government?

15:32: Klarna cuts its marketing budget thanks to AI

18:20: News roundup: PayPal, Total Media Group, BuzzFeed, Daily Beast, Netflix

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