AJ Saunders - His Pivotal Moment: ‘Learning by Doing’ Leads to a Focus on eCommerce Clients

In this episode of The Builders Podcast, we dive into the inspiring journey of AJ, a successful eCommerce marketing consultant. From his early days creating courses and helping companies with content development, KPIs, and analytics, to finding his true calling in eCommerce, AJ shares valuable insights and experiences that have shaped his approach to marketing and strategy.

Learn about AJ's "Ah-ha moment" that changed his perspective, the challenges he faced working with coaches and real estate agents, and how he discovered his niche in eCommerce. With guidance from experts like Christina Hooper, AJ has developed a solid marketing strategy and a unique approach to multi-touch point marketing that keeps him top-of-mind for his target audience.

Tune in to hear about AJ's desire to scale his business and achieve his dream of living in Monaco, as well as the importance of having a solid strategy and playing the long game for success. Don't miss this episode packed with valuable lessons and actionable tips for finding your own path in the world of eCommerce marketing.