The Bulwark Podcast Sasha Issenberg: Politics, Disinformation, and 2024
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Mar 13, 2024 Explore how Trump used microtargeting in 2016 to suppress votes, Biden's response to 'Sleepy Joe' in 2020, and the game plan for combating disinformation in the 2024 elections. SashaIssenberg discusses the Lie Detectives, Engagement, and challenges of monitoring disinformation on platforms like TikTok and WhatsApp.
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2016 Microtargeting
- In 2016, the Trump campaign used microtargeting on Facebook to suppress Clinton voters.
- They targeted idealistic white liberals, younger women, and black voters with disinformation.
Biden's 2020 Disinformation Strategy
- The Biden campaign focused on identifying "market-moving" disinformation in 2020.
- They prioritized addressing anxieties underlying viral narratives instead of directly debunking them.
Hunter Biden vs. Sleepy Joe
- The Biden campaign's research revealed Hunter Biden narratives didn't deter voters.
- "Sleepy Joe" attacks resonated more because they tapped into concerns about Biden's perceived weakness.