Superhuman AI: Decoding the Future How AI is transforming Google Search - Robby Stein (Google AI Search)
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Jul 23, 2025 Robby Stein, who leads Google's AI Search team and has a rich background as a startup founder, dives into the evolution of Google Search. He discusses how AI is transforming search into a more interactive and multimodal experience, with 1.5 billion users already engaging with AI features. Robby highlights the integration of voice, camera, and conversational queries, emphasizing Google's unique advantage from 25 years of web knowledge. He shares insights on product development shifts driven by AI, shaping how users will access information in the future.
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AI's Transformative Moment for Search
- AI enables Google Search to do much more than before by leveraging advanced capabilities.
- This marks a transformative moment where search can answer complex queries more effectively.
Boom in Multimodal AI Search
- 1.5 billion users engage with AI overviews, showing increased adoption of AI-based search.
- Visual search grows 65% year-over-year, especially among younger users switching between modes naturally.
Define Clear Goals for AI Search
- Define clear goals and measurable success metrics when building AI-powered search experiences.
- Use careful fine-tuning or precise prompting to ensure AI reflects your specific objectives.
