Remarkable Retail The End of Scarcity with best-selling author Seth Godin
In this episode we talk about the end of scarcity that previously characterized much of retail's evolution. As we entered the 21st century, some 98% of all retail was done in brick & mortar locations where access, product choice and the information about what product and services would best meet our needs--and the price we should pay-- was highly constrained. Now e-commerce and the ubiquity of smart devices has created an anytime, anywhere, anyway landscape and a world of abundant choice, where even very good is no longer good enough.
Then we interview with the one and only Seth Godin, best selling author of 19 books, 7,000 blog posts, fellow podcaster…marketing legend. Seth implores retailers to ask themselves one key question in the age of COVID: “Would they miss you if you were gone.” We also get a preview of Seth's forthcoming book The Practice.
You can learn more about Steve on his website here . His new best-selling book is available in hardcover, audiobook at ebook at Amazon or just about anywhere else books are sold.
Steve shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can check out his speaker "sizzle" reel here.
You can learn more about Michael here ( www.meleblanc.co) or here on LinkedIn ( https://www.linkedin.com/in/michaeleleblanc/ )
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Have a safe week everyone!
About Us
Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.