Mint Season 7 Episode 9 welcomes Robin Schmidt, aka SuperMassive, the founder of BasedAF. Discover his unique approach to simplifying complex subjects into engaging videos, his passion for cryptocurrency, and the evolution of his creative voice. Robin shares insights on his content creation system and the differences in creative freedom from working at Harmony and The Defiant. He also dives into the third pillar of the creator economy and the concept of full-time fans. Get ready to learn what makes great content truly worth collecting.

I hope you enjoy our conversation.

Timestamps

• 00:00 - Intro
• 04:11 - The Ability to Simplify Complex Subjects into Fun Videos
• 07:14 - Getting into Cryptocurrency
• 18:56 - The Process of Finding a Creative Voice
• 25:09 - Robin’s System for Creating Content
• 30:24 - Differences in Creative Freedom Now vs. at Harmony and The Defiant
• 36:01 - The Third Pillar of the Creator Economy
• 45:28 - The Concept of Full-Time Fans
• 49:06 - Defining "Great Content Worth Collecting"
• 51:52 - Outro

Additional Resources

• SuperMassive’s Twitter
• BasedAF
• Episode Transcript

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