Empire Building 302. Rich Relationships - How to Activate your Million Dollar Network with Selena Soo
If you’ve ever wondered why some people seem to unlock opportunities effortlessly while others feel stuck on an island, this conversation is for you. Today we’re joined by USA Today bestselling author and high-value relationships expert Selena Soo to unpack the core framework behind her new book Rich Relationships, and the truth that one rich relationship is more valuable than a hundred casual connections.
Selena walks us through the six circles of connection and why discernment is the foundation of building a thriving, supportive, aligned network. We explore how to identify the people who want to see you win, how to gently distance yourself from relationships that drain or distract you, and how to intentionally deepen the ones that move your life and business forward. She also shares the three characteristics every rich relationship carries—respect, responsiveness, and a genuine desire for your success—and why these relationships create exponential financial, emotional, and strategic returns.
We also dive into breathtaking generosity, the art of becoming a “pain detective,” and how to show up with the kind of thoughtful, meaningful support that transforms lives. Selena reveals how to be a dream amplifier for the people you care about, how to express yourself even if you’re introverted, and why most entrepreneurs stay stuck simply because the right people don’t know what they want.
Resources:
Connect on Instagram:
- Seychelle Van Poole: @seychellevp
- Sarah Reynolds: @sarahreynoldsoji
- Wendy Papasan: @wendypapasan
- Kymber Lovett-Menkiti: @kymbermenkiti
- Tiffany Fykes: @tiffanyfykes
Produced by NOVA
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