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The Joe Pomp Show
How The Team Behind Chess.com Turned A $55,000 Domain Into A $100 Million Annual Revenue Business
Apr 20, 2024
Erik Allebest, CEO of Chess.com, discusses the growth of chess, top player earnings, spectator sport potential, qualities of great players, chess in virtual reality, and building community. The podcast explores chess.com's evolution, domain acquisition, business valuation, revenue models, ads in chess, commercialization challenges, modernizing chess for mainstream appeal, and the success of top players like Magnus Carlsen and Hikaru Nakamura.
33:54
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Quick takeaways
- Chess.com grew from a $55,000 domain purchase to a $100 million business with 160 million users and 700 employees.
- Chess.com revolutionized chess for mass appeal through engaging media strategies and shorter game formats.
Deep dives
Chess.com: From $55,000 Domain to $100 Million Business
Chess.com's fascinating journey from purchasing their domain for $55,000 at a bankruptcy court to becoming a massive business with 700 remote employees and 160 million users playing 15 million games daily. The podcast delves into how chess.com pivoted from an e-commerce chess equipment site to a vibrant chess community platform, offering subscription-based services and freemium model with puzzle challenges and lessons.
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Discover
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