Lead generation is the process that pushes tangible results to your business. But this does not solely depend on marketing alone, especially in today’s highly complex digital world. Drew Carrell of Leadzolo sheds light on the importance of data analysis in securing highly profitable business leads. Sitting down with Don Costa, they explain why the process of lead generation must never be left to luck or chance, but to a strong business mindset and real hard work. Drew also discusses why putting ads on television is a promising move and how to avoid taking a strictly linear strategy is not always a good approach to running a business.
The Flip Talk Podcast with Don Costa