

Asia Tech Podcast - EP 131 - Lorenzo Peracchione - COO at BukuKas - Itching to Go Back to the Startup Craziness
Jul 26, 2021
38:21
The Asia Tech Podcast was joined by Lorenzo Peracchione, a co-Founder and COO at Bukukas, a financial bookkeeping application and potentially so much more for Indonesia's MSMEs and Warungs. You may notice in the recording the moment in which Lorenzo and I realize we had met each other in person, years earlier, in Singapore.
Some of the things that Lorenzo and I covered in our conversation:
- Most of Lorenzo's professional life has been in Southeast Asia
- The early days of building Lazada in Indonesia
- Moving to Thailand to launch Luxola until it was acquired by Sephora
- The founding of BukuKas and Lorenzo's friendship and professional relationship with his co-Founder Krishnan Menon
- What makes a great founding team
- The massive gap of available digital services for 60 million MSMEs and Warungs in Indonesia tailored to their needs
- The power of the entrepreneurial culture in Indonesia
- The simplicity of use and understanding for BukuKas' first product
- Tokko and the integration of Social and Conversational Commerce
- The importance of data and data analysis
- The mantra that states, "If BukuKas can help make the merchants successful, then BukuKas can be successful."