Pitchin' and Sippin' with Lexie Smith cover image

Pitchin' and Sippin' with Lexie Smith

Pitching Podcasts and Podcast Trends for 2025 with Podcast Producer Daniela Albertina

Nov 7, 2024
38:17

In this episode, podcast producer Daniela Albertina shares key insights on effective podcast pitching and expected trends in 2025. Daniela Albertina is a seasoned podcast producer and marketing strategist with over seven years of experience helping storytellers and entrepreneurs amplify their voices and build authority in their fields. With a foundation in journalism and a background as a TV reporter and radio host, Daniela brings a unique storytelling approach to her work.

This week, Lexie Smith and Daniela Albertina dive into the evolving landscape of podcasting as we head into 2025, exploring critical trends and strategies for effective pitching. Lexie and Daniela provide actionable tips for maximizing the podcast guest experience, from preparing for recordings to promoting episodes after they go live. They stress the importance of research, connection, and authenticity in building rapport with hosts and audiences. With the rise of video podcasting and platforms like YouTube, they discuss the need to adapt content for different media, noting that a show's performance can vary significantly across platforms. Listeners will walk away with a clearer understanding of how to pitch effectively and navigate the complex world of podcasting in 2025, focusing on building genuine connections and delivering impactful content.

Here’s What You’ll Learn:

  • Why downloads don’t always measure a podcast’s true value and how to find worth in smaller audiences.
  • How can we focus on niche topics and reach an audience that’s truly interested rather than prioritizing large numbers alone?
  • Tips on making your host feel comfortable and engaged can improve the interview and increase the likelihood of being invited back.
  • How to work with or without show-provided graphics to amplify your episode after it airs, including creating your assets if necessary.
  • Insights on why video-based podcasts on YouTube are rising and how to adapt content for YouTube’s SEO requirements.
  • Tips on tailoring titles, descriptions, and tags for different platforms like YouTube, TikTok, and Instagram to increase reach.
  • Despite shifts and how authentic voices drive podcast longevity, podcasts remain a powerful medium.
  • From media training to research, learning how being a well-prepared guest can lead to more podcast opportunities.


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