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Andy Blair: Why a Privacy Policy Really Matters

Sep 8, 2025
Discover why privacy policies are more than just legal jargon in the music industry. Andy Blair reveals how effective data management can empower artists and enhance relationships with fans. The discussion highlights the importance of artists owning their fan-generated data. Tune in to uncover strategies for building a resilient data ecosystem that supports career growth and fosters trust. It's an enlightening look at how privacy impacts not just compliance, but marketing success in the digital age!
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INSIGHT

Fan Data Powers Better Artist Careers

  • Fan data connects every action fans take and improves artist teams' ability to understand and engage fans.
  • Building connected fan data ecosystems raises career-long value beyond single deals or tools.
INSIGHT

Design For Evolving Careers

  • Artist careers constantly change, so fan data solutions must be resilient and adaptable over time.
  • Designing for ecosystem-level data control lets artists swap partners without losing usability or control.
ADVICE

Put A Privacy Policy In Place

  • Use your own privacy policy to legally collect and control fan data rather than relying on third-party marketing claims.
  • Establishing that legal relationship is the closest practical substitute for owning fan data outright.
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