
The Colin and Samir Show The Art of Reinvention on YouTube - ft Speeed
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Jan 21, 2026 James Pumphrey, co-founder of Speeed and former Donut Media host, shares insights on building influential YouTube brands. He discusses the challenges and lessons of starting anew after leaving Donut, emphasizing the importance of storytelling and accountability in creative teams. James reveals how Speeed combines car content with lifestyle topics, advocating for a clear point of view and collaborative creation. They also explore pitfalls in content efficiency and the essential principles for succeeding on YouTube today.
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Incubators Teach Scalable Creative Systems
- Incubators like Donut and BuzzFeed gave creators guardrails, resources, and analytics access to learn quickly.
- Those environments turned experimentation into repeatable show-making skills.
Bus-Stop Friendship Sparked Their Partnership
- James and Jesse connected instantly when Jesse shot James's first Donut video and they discovered shared tastes and chemistry.
- That bus-stop friendship vibe set the tone for a collaborative partnership that lasted years.
Make Writing The Core Of Your Team
- Put writing at the center of your show team and hire writers who can become hosts.
- Strong writing simplifies production, performance, and editing.



