Gen CEO Vincent Pilette on Norton, Security and Financial Wellness

Ann Berry is joined by Gen CEO Vincent Pilette to break down Gen’s business model and growth strategy following its expansion beyond cybersecurity. The conversation covers how brands like Norton, Avast, LifeLock and MoneyLion fit together, how Gen thinks about consumer trust and how financial wellness is being integrated into its core security platform. Pilette also discusses customer adoption, global expansion and how the company evaluates future adjacencies and acquisitions.
00:00 – Gen CEO Vincent Pilette joins
00:41 – Gen’s four business pillars and operating segments
02:26 – Norton’s role in consumer cybersecurity
02:57 – Consumer vs. B2B2C growth strategy
04:15 – Customer journeys across Norton, LifeLock, and MoneyLion
05:07 – Platform integration and challenges with cross-selling
06:59 – Subscriber base and membership structure
07:58 – Global user scale across paid and free customers
08:21 – Financial wellness adoption and growth outlook
09:57 – Positioning Gen for consumers and investors
12:09 – Trust-based solutions
13:33 – Strategic priorities and future expansion areas
17:11 – Customer demand for blockchain-based solutions
18:16 – Geographic mix and international growth strategy
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