Joel Boyd, Director at Fortinet, discusses building secure ecosystems for SMBs, emphasizing the unique IT challenges faced by small businesses. He highlights cybersecurity strategies tailored for startups and the evolving technological landscape, stressing the importance of integrating security measures into all facets of business operations.
Security isn't a one size fits all approach for small businesses.
Prioritize security to align with technological advancements for business success.
Deep dives
MasterCard Tools for Small Business Growth
MasterCard provides tools to support small business owners in increasing sales by shortening checkout time, broadening their customer base, and enhancing customer loyalty. By utilizing MasterCard's resources, businesses can access new opportunities for growth and protection.
ZenShurance: Providing Coverage for Small Businesses
ZenShurance, Canada's top commercial insurance broker, helps small businesses, startups, and entrepreneurs save on annual premiums by shopping over 50 insurance providers. By visiting zensurance.com/startup, businesses can save up to 35% on customized policies.
Introduction to Startup Canada Podcast and Guest Joel Boyd
Rick Spence introduces the Startup Canada podcast, featuring Joel Boyd from Fortinet, who shares insights on SMB trends and cybersecurity. Joel highlights the evolving tech landscape and the need for increased focus on security for business success.
Importance of Cybersecurity for Small Businesses
Joel emphasizes that cybersecurity is essential for business success in the rapidly advancing tech era. He encourages entrepreneurs to prioritize security considerations to align with technological advancements and protect against cyber threats in the evolving business landscape.
Joel Boyd is the Director of Small to Medium Business (SMB) Solutions and Marketing at Fortinet, keeping his finger on the pulse of SMB trends through customer stories and tireless research.
Splitting focus between how technology drives competitive advantage and cybersecurity, he brings an empathetic understanding of the difficulties IT professionals face trying to balance the concept of secure growth and ideas on how best to move forward.
“A company that is less than 10 people operates much differently than a 500 person company. IT and security for small business markets look different, it isn’t a one size fits all.”
In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard and powered by Zensurance, Joel shares why it is your responsibility to build a secure ecosystem for your business and explains that security isn’t a one size fits all approach.