The Search Fund Podcast The Predictive Index: Daniel Muzquiz
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Sep 22, 2021 Daniel Muzquiz, a serial search fund entrepreneur with a mechanical engineering background, shares his remarkable 20-year journey from oil rigs to acquiring The Predictive Index. He emphasizes the vital role of good partnerships and a strong acquisition framework. Daniel advises focusing on adding value rather than just making money and the importance of surrounding oneself with talented, enjoyable people. His insights into navigating the emotional challenges of search funds and the significance of aligning goals in business ventures provide inspiring takeaways for aspiring entrepreneurs.
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Acquisition Framework
- Use a three-part acquisition framework: industry, positioning, and value-add potential.
- Prioritize deals where you can significantly improve the company.
Passing on a Good Deal
- Despite strong fundamentals, Daniel and Mike passed on acquiring a women's church apparel company.
- They recognized their lack of industry knowledge and ability to add value.
Predictive Index Acquisition Attempt
- Daniel and Mike tried to buy Predictive Index in 2009 but were rejected.
- They then bought ExamSoft, an education company, and learned about SaaS business models.