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The People of Digital Marketing

Interview with Tommy Walker - Your Content Marketing Efforts Need An Upgrade - Episode #75

Mar 21, 2022
30:20

Tommy Walker is the founder of The Content Studio, a content marketing consultancy for Fortune 1,000 companies and fast growing B2B startups. Prior to founding The Content Studio, Tommy was the Global Editor-in-Chief at QuickBooks, and the first marketing hire at Shopify Plus.

Questions and topics we covered :

  • The story about how Tommy was living on a couch for $100/month when he was 20.
  • How do communications silos in marketing departments develop?
  • How can junior marketers alert senior leadership about the emergence of silos in their teams?
  • The skills that help Tommy be the best content marketer and business owner that he is today.
  • How Tommy approaches “serializing” the content he makes for his clients.
  • What does the ideal content team look like?

You can say hello to Tommy via LinkedIn - https://www.linkedin.com/in/tommyismyname 


Resources mentioned:

Airtable’s Marketing Trends Report - https://www.airtable.com/guide/2021-marketing-trends

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