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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing
Leading with value w/ Erika Brooks
Feb 9, 2022
28:51
Erika Brooks, VP of Marketing at Retrium, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about leading with value.
Highlights:
- What "leading with value" means
- The pros and cons of gating content
- Alternatives to gate content by asking for email addresses
Learn more about Retrium
Connect with Erika on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
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