Doug interviews Sarah Bond, a vegetarian food blogger from Denver known for her popular site Live, Eat, Learn. Since starting her blog in 2015, Sarah has also launched niche sites Brew Buch and BoneAppetreat, amassing over 1 million readers per month. They discuss the impact of Google’s core updates on Sarah’s sites, her approach to creating and updating content post-helpful content update, and her journey from a food science graduate to a full-time blogger. Sarah shares her approach to photography and videography, and the strategic use of content clustering. Moreover, they talk monetization strategies, including ad revenue and e-books, and the potential of product development to supplement income. Sarah highlights the significant role of email marketing in her business and explores leveraging her audience for future growth.

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