A Non Negotiable For Lawyers: Personal Branding

Personal branding is what people say about you when you're not in the room.

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This episode:

A Non Negotiable For Lawyers: Personal Branding

In this episode of More Than A Lawyer, I'll explain why personal branding is a non-negotiable regardless of whether you're a law student, independent lawyer, consultant lawyer or employed lawyer.

Building your own personal brand isn't about spouting legal jargon online or becoming an influencer. It's about being your authentic self, telling your stories, sharing your journey and making it relevant, educational, entertaining or inspirational to your audience. Don't overthink it.

When I started building my personal brand (which wasn't that long ago), crazy things started to happen. Opportunities.

I think that the future is personal branding. Especially personal branding for lawyers. People buy from people at the end of the day.

If you're not the go-to person for your legal niche or legal job role, then what are you doing?

Be more than a lawyer, be an authority.

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