EP 253: How to Build a Brand Community w/Carrie Melissa Jones

One topic we have never covered on the show in the past six years is building a community around your brand. Companies large and small have created communities for their brands, but how do you make your brand successful and how do you motivate your community to take action?

Carrie Melissa Jones, founder and CEO of Gather Community Consulting, has helped build communities since the early 2000s and we were lucky enough to spend an hour with her to hear from her how she helps brands build communities.

Plus, how will the new Facebook feed update change the way companies build a community on Facebook? Will we begin to see a shift towards groups?

Find out all you need to know about building a community from one of the best, this week on EDGE of the Web!

Sponsors

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