Building a personal brand online gives you control and opens up limitless possibilities.
Overcoming imposter syndrome and embracing discomfort are key to building confidence and establishing yourself as an expert in your field.
Consistency, genuine engagement, and providing value to your audience are crucial for growing your personal brand online.
Deep dives
The importance of personal branding
Personal branding is not about luck or talent, it's about strategy. Building a personal brand online gives you control and opens up limitless possibilities. Influence is about being strategic online and this podcast aims to empower listeners with insights and conversations on branding, business, and influence. It's all about giving no BS conversations and behind-the-scenes insights from experts in the industry.
The Business Bundle
The Business Bundle is a collection of over 70 courses and programs from A-list online business educators, available at a discounted price of $100. With topics ranging from social media and marketing to mindset and finance, the bundle offers immense value, with over $18,000 in courses included. The bundle is only available for a limited time, and represents an incredible opportunity for those looking to invest in their brand and business online.
The Best of Personal Branding
This episode is a compilation of highlights from past Beyond Influential episodes, exploring top personal branding advice. It covers topics such as getting clear on your brand, the importance of consistent content, and building engaged and loyal communities. The episode highlights the value of being intentional, embracing discomfort, and paying attention to triggers to build a personal brand that resonates and connects with your audience.
Overcoming Imposter Syndrome
Personal branding involves overcoming imposter syndrome, a common challenge faced by many. By putting yourself out there and embracing discomfort, you can build confidence and establish yourself as an expert in your field. It's important to focus on intentional content, understand triggers, and draw inspiration from brands you admire. Handling haters online involves understanding that you can't please everyone, and staying true to your unique voice and perspective.
Embracing the Journey of Personal Branding
Personal branding is a process that should be fun and intentional. It's a balancing act between taking it seriously and not overthinking it. Start by creating content around topics you'd like to talk about and engage with your desired audience. Don't worry about being perfect, but focus on being consistent and genuine. Embrace the discomfort, learn from triggers, and grow your brand by providing value to your audience. Remember, personal branding is about your audience and the impact you can make on their lives.
I have a special “Best-Of” episode for you that pulls together highlights of the top personal branding advice from past Beyond Influential episodes. There have been so many great interviews and episodes full of brand-building gems, but I know there are some pieces of advice you may have missed or that will really hit home for you the second time around and I wanted to make this easy for you to hear some of the most actionable and educational tips in one jam-packed session!
On Ep. 125, you’ll hear all the best whats, whys, and hows of personal branding:
What a personal brand is and why you need to build yours
My philosophy on personal branding: how to start, develop, and grow your personal brand online
Personal branding mindset: How to handle imposter syndrome & common excuses
Best practices for content creation, consistency, and engagement (especially if you’re busy!)