The J Curve with Olga Maslikhova Gustavo Brigatto, Founder and Chief Editor of Startups on The Potential of AI in Journalism, Building Online Communities and Why Your Marketing Should Never Depend on Social Media Alone
For our third in studio episode I am thrilled to welcome Gustavo Brigatto, founder and chief editor of Startups Brazil, a media platform that covers tech and venture capital in Latin America and beyond. Before becoming a founder, Gustavo spent 15 years as a business journalist, 12 of which were at Valor Economico, the largest economics, finance and business newspaper in Brazil.
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In today's episode we will discuss:
1. Journalism meets AI: will ChatGPT and AI ever replace journalists?
2. How to build a community around a startup? What are the key benefits of using communities to scale?
3. LinkedIn as a growth engine: how does it differ from other platforms?
4. Why you should never rely on social media alone to grow your startup?
5. Thinking big: what does the future hold for Startups if everything goes right? What's the scale of Gustavo's ambitions?
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Olga is an entrepreneur, venture capital investor, mentor at Techstars and founder at The J Curve, Latin America's leading English speaking podcast about tech builders. She's been investing in the USA, SEA and Latin America for over 13 years. Companies she backed include tech unicorn ClassPass (acquired by Mindbody) and Vitalk (acquired by Gympass).
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