Tatiana de Abreu, How to Build a Beverage Brand: The Story Behind Sunday Funday and the Mimosa Revolution

In today’s episode, host Tyler Chisholm sits down with Tatiana de Abreu, Founder of Sunday Funday Beverages, to discuss building a mimosa empire, one can at a time. Tatiana shares her vision of transforming Sunday Funday into a Mimosa Empire, poised to become a household name within five years, much like White Claw in Canada. With aspirations of expanding to the U.S. and building a community-driven brand, she offers insights into balancing the demands of a startup with financial prudence, the importance of passion, and the value of strategic partnerships.

This episode is brought to you by clearmotive marketing. When it comes to marketing that truly matters to your business, clearmotive is your go-to partner. With a proven track record of more than 15 years, they understand what makes your business tick. Learn more at https://www.clearmotive.ca and discover how clearmotive can help your marketing thrive.

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Host links:

Tyler’s website: https://www.tylerchisholm.com 
Tyler’s LinkedIn: https://www.linkedin.com/in/tylerchisholm

Guest links:
 
Tatiana de Abreu’s LinkedIn: https://www.linkedin.com/in/tatianadeabreu
Sunday Funday’s Website: https://www.drinksundayfunday.com
Sunday Funday’s LinkedIn: https://www.linkedin.com/company/sunday-funday-beverages
Sunday Funday’s Instagram: https://www.instagram.com/drinksundayfunday

Collisions YYC is a Tyler Chisholm original production // Brought to you by clearmotive marketing