"In order to scale, you have to do things that don't scale." — Reid Hoffman

This episode is a showcase from Masters of Scale, one of the few podcasts I recommend repeatedly to entrepreneurs. It's a conversation between LinkedIn co-founder Reid Hoffman (@reidhoffman) and Airbnb co-founder Brian Chesky (@bchesky), and it focuses on how you can scale your company by, paradoxically, doing things that don't scale.

This is, in some ways, part two of my conversation with Airbnb's co-founder Joe Gebbia (which you can check out here). I also highly recommend subscribing to Masters of Scale, which just began its third season and features interviews with the founders of Spotify, Instagram, TaskRabbit, Shake Shack, and Glossier, among many others.

And if you're looking for a companion piece to read with this episode, I can recommend none better than 1,000 True Fans by Kevin Kelly (@kevin2kelly).

Please enjoy this short conversation between Reid Hoffman and Brian Chesky, with a few cameo appearances in the mix.

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Ready Player One by Ernest Cline
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The Graveyard Book by Neil Gaiman
Nonviolent Communication by Marshall B. Rosenberg

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