Complementary Projects and Products with Justin Cormack

This week on The Business of Open Source I have an episode I recorded on site at AI-Dev in Paris with Justin Cormack, CTO of Docker. We finally get around to talking about AI at the very end of the episode, but otherwise we talked business and open source and how Docker manages both. Here’s some of the take aways from the episode:

• There are upsides and downsides to being an open source company, and you should absolutely make sure you are leveraging the upsides. Because they don’t necessarily translate into business value automatically, you have to be intentional to make that happen. 
• It’s often a good idea for open source businesses to create a commercial product that is complementary to their project, so that if usage of one goes up usage / adoption of the other goes up, too. This is in contrast to an open core model, where the open source project can easily end up being crippled so that people are incentivized to buy the closed source license. 
• If you want to get to $100million ARR, you can either sell $10 subscriptions to 10 million people or you can sell $100,000 subscriptions to 1,000 people. Both get you to the same revenue number, but the business model is very different. 

We also talked AI and open source, given the event we were at.