Mac Power Users

629: Workflows with Craig Hockenberry

Feb 27, 2022
Craig Hockenberry, a Mac developer and founder of The Icon Factory, shares insights into his experiences with Apple Silicon and the evolution of the Apple Watch. He discusses the importance of customization in technology and reflects on the historical transitions in Apple's processor journey. Craig highlights the features of his apps, including NotchMeister and TOT, while also sharing personal anecdotes about using the Apple Watch for fitness tracking. Expect a mix of tech talk and creative solutions that enhance user experience!
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ANECDOTE

Icon Factory's Start

  • The Icon Factory's initial tagline was "Mac Icons that Don't Suck."
  • They gained popularity by offering free icon sets, leading to commissioned work, including for Microsoft's early email client.
INSIGHT

Tech Personalization

  • Personalizing computing devices is a persistent trend, extending from custom icons to iPhone cases.
  • This reflects a desire to express personality and make technology feel more personal, like Widgetsmith.
ANECDOTE

Apple Silicon DTK Experience

  • Craig Hockenberry received an Apple Developer Transition Kit (DTK) early on.
  • He was immediately impressed by the speed, despite its limitations.
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