Interview with Moe Abbas - Kickstart Your Digital Marketing Career - Episode #57

“The most valuable skill that I’ve ever picked up is the ability to learn.”

Moe Abbas is the Co-Founder and CEO of Acadium, a revolutionary company that enables just about anybody to launch a career in digital marketing - for free. Acadium has raised $1M from top angel investors like the ex-CEO of Expedia, and it has launched more careers in digital marketing than any other learning platform (which is saying something, let me tell y’all).

Questions we discussed:

• Why is having some understanding in sales and buyer behavior useful for marketers?
• How did he come up with the idea for Acadium?
• How does someone launch a career as a freelancer or independent digital marketer?
• How can a marketer identify their strengths?
• What are the most in-demand skills marketers should know in 2022?
• What is the main difference between a digital marketer and a growth marketer?
• Where is the best place for marketers to learn more about unit economics?
• What are some of the challenges in marketing an EdTech business?

You can connect with Moe via:

Twitter: https://twitter.com/realmoeabbas

And Instagram: https://www.instagram.com/realmoeabbas