The Publisher Podcast by Media Voices cover image

The Publisher Podcast by Media Voices

Saveur’s Kat Craddock on rebuilding a premium print presence on digital foundations

Nov 4, 2024
28:29

On this week’s episode of The Publisher Podcast by Media Voices, we hear from Kat Craddock Editor-in-Chief, CEO and owner of Saveur magazine, a 30-year old publishing brand that returned to print this year after a 4 year hiatus.

Kat’s announcement that Saveur would be returning to print, is one of the best, most honest explanations I’ve seen of how print publishing has changed. She explains to readers that the magazine will cost more than it used to, frequency will drop to twice a year and supermarket distribution would be swapped out for sales direct-to-readers through Saveur’s own website.

This season is sponsored by BlueConic, the customer data operating system that makes your data work harder, so you don’t have to. Whether it’s capturing valuable audience insights or activating them with precision, the possibilities are endless with BlueConic’s all-in-one platform.

See how companies like yours are turning understanding into action and driving real business growth.

 

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode