The Heart of Healthcare | A Digital Health Podcast

Fixing Rural Healthcare Before It Collapses | Homeward Co-founder & CEO Dr. Jennifer Schneider

20 snips
Nov 24, 2025
Dr. Jennifer Schneider, co-founder and CEO of Homeward, shares her journey from a small-town upbringing to revolutionizing rural healthcare. She discusses the staggering mortality rates in rural areas and how Homeward is tackling this by merging technology with personal care. Jenny’s experiences with Type 1 diabetes drive her vision for patient-centered solutions. The conversation also dives into the potential of value-based care in these underserved markets and the innovative hybrid model that combines home visits with virtual follow-ups to enhance access and quality.
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ANECDOTE

Childhood Diagnosis Shaped Her Mission

  • At 12, Dr. Jennifer Schneider was diagnosed with type 1 diabetes and treated initially at her local Winona hospital before referral to Mayo Clinic.
  • That early experience shaped her career focus on chronic disease and rural healthcare access.
ANECDOTE

Tech Works — Until It Doesn't

  • Dr. Jennifer Schneider described real-world gaps even for advanced patients, saying her Dexcom G7 sensors often fail early and she sometimes pays nearly $1,000 out of pocket.
  • She used this to illustrate systemic fragility in chronic-care supply chains and coverage.
ADVICE

Physicians Should Leverage Clinical Insight

  • Doctors transitioning to startups should negotiate language and outcomes between clinical accuracy and product usability.
  • Leverage medical insight to identify broken processes and shape scalable solutions.
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