College Dropout to 7M Followers to SaaS Founder

Mar 28, 2024

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Welcome to another episode of The SaaS CFO Podcast, the essential listen for anyone captivated by the synergy of technology, finance, and entrepreneurship. Today's episode is an inspiring foray into the world of AI-powered content creation with a young visionary at its helm - Cole Gonzales, CEO of Ossa.AI.

Join us as we chart Cole's remarkable journey from social media sensation to tech startup pioneer. With Ossa.AI, he's challenging the norms of content creation, supporting individuals to craft compelling stories with ease through advanced AI. We'll dive into the successes and struggles of launching and nurturing a technology startup, from early-stage beta testing to managing the growing pains of a promising new SaaS business.

Buckle in for a deep dive with the minds behind Ossa.AI. We’ll peel back the layers on bootstrapping a business, engaging communities, and the strategic foresight needed to propel a SaaS company forward. Whether you’re a budding entrepreneur, a SaaS aficionado, or someone fascinated by the potential of AI, this episode with Cole is sure to enrich your understanding of the cutting edge of content creation.

Show Notes:

00:00 Started on social media, gained huge following.

03:11 School not for everyone; seeks self-guided education.

06:56 Started community on social media, grew large.

12:51 Iterative development of short form video product.

14:51 Product tested with beta group, achieved success.

17:37 Proving product works, gaining feedback, refining product.

21:48 Delay raising funds, focus on bootstrapping strategy.

24:51 Analyzing subscriptions, expenses, risks, and QuickBooks.

28:01 Focus on retention through understanding user demographics.

30:32 Versatile usage for diverse content creators explained.

33:42 Emphasizing front-end features for predictable output.

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