Business Untitled NOLA’s Most Coveted Spot For Super Bowl LIX | EP 49
Jan 2, 2025
Larry Morrow, a New Orleans native and spirited entrepreneur in the restaurant scene, shares his vibrant journey from setbacks to success. He emphasizes the importance of authentic relationships over mere profit, reflecting on the emotional bonds tied to his culinary ventures. Listeners are treated to humorous anecdotes about party planning anxieties and the thrill of spontaneous cultural adventures. Morrow also discusses the shift from chasing money to creating a meaningful legacy, illustrating how true wealth lies in experiences and community connections.
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Larry's Empire
- Larry Morrow has built a restaurant empire in New Orleans, including places like Treehouse and Morrow's.
- Dave Meltzer considers New Orleans his second home and frequents Larry's establishments.
Early Failure, Later Success
- Larry Morrow's first restaurant venture, Larry's Po' Boys and Wings, failed after six months.
- This experience taught him valuable lessons about financial reserves and management, which he applied to his later successes.
Building Relationships through Events
- Between restaurant ventures, Larry Morrow produced events, starting with reality TV star Dre Michelle.
- This taught him the importance of relationships, leading to connections in LA and a reputation for hospitality in New Orleans.