Jacksonville Jaguars Performance Psych: Dr. Alex Auerbach

On Episode 45 we sit down with Dr. Alex Auerbach, performance psychologist for the Jacksonville Jaguars (and formerly with the Toronto Raptors).

One of the biggest takeaways? The role of AI in the future of mental performance.
We talk about:

• How journaling connects to neuroscience—and how using AI tools can surface patterns and insights athletes might miss on their own

• Why AI will become an essential between-sessions teammate to help athletes stay accountable and consistent

• The balance between human connection and technology in high-performance environments

• His mental skills pyramid for pros—from sleep and recovery, to composure strategies, to cognitive tools

• How acceptance and mindset shape performance at the highest levels

Alex made it clear: AI isn’t here to replace coaches or athletes—it’s here to augment performance and open new doors for growth.