Ever felt lost in the world of finance? Overwhelmed by jargon and conflicting advice? In this episode, inventor, entrepreneur, and financial educator Robert Croak (the mastermind behind Silly Bandz!) breaks down complex financial concepts into simple, actionable steps anyone can take to build wealth.

Robert shares his incredible entrepreneurial journey, from the "overnight" success of Silly Bandz to the valuable lessons learned along the way. 

If you want to make your money work as hard as you do, he reveals practical tips on investing, building a solid financial foundation, and even setting your children up for financial success from a young age.

Tune in and learn how to take the first step to empower your journey to financial freedom.

“You have to have your money work as hard for you as you work to get it.”

In This Episode:

- The story behind the Silly Bandz phenomenon

- Silly Bandz craze: Navigating the viral product

- The biggest mistake entrepreneurs make (and how to avoid it)

- The mic drop moment that won Robert a lawsuit against Walmart

- From Silly Bandz to providing financial education

- The #1 lesson learned (and why you should pay for speed)

- Simple steps to take TODAY to build wealth—or set your child up for financial success

- When to hire a financial advisor (and what to look for)

- Building a massive brand with authenticity: Robert's simple yet powerful approach

- Making a commitment to start NOW

- The philosophy of giving value first, and finding balance with monetization

- Robert's billboard message: The two truths everyone needs to hear

About My Guest:

Robert J. Croak is a highly recognized entrepreneur best known for creating the wildly successful Silly Bandz brand. Growing up in a turbulent, lower-class household in Eastside Toledo, Ohio, Robert faced many heart-wrenching setbacks but never lost sight of his dreams. After a stint in the automotive industry, he ventured into entrepreneurship at age 22 by purchasing his family’s bar and restaurant. Robert's true breakthrough came with the invention of Silly Bandz, catapulting his small company to global fame. Today, he is a dedicated financial educator and mentor, helping others achieve financial freedom through his firm, Croak Capital, and his popular Rich Habits Podcast.

Website: https://www.robertcroak.com/ 

IG: https://www.instagram.com/robertcroak 

TikTok: https://www.tiktok.com/@robertcroakofficial

Rich Habits Podcast: https://apple.co/3Sipd9S

Where to find me:

IG: https://www.instagram.com/jen_gottlieb/

TikTok: https://www.tiktok.com/@jen_gottlieb 

Facebook: https://www.facebook.com/Jenleahgottlieb 

Website: https://jengottlieb.com/ 

My business: https://www.superconnectormedia.com/ 

YouTube: https://www.youtube.com/@jen_gottlieb