The Importance of Defining Your Ideal Client and Charging for Your Insights

One of the main highlights from the podcast episode was the discussion on the importance of defining your ideal client and charging for your insights. The speaker emphasized that many writers often underestimate their qualifications for providing strategic guidance and advice. To overcome this challenge, they suggested reframing the conversation by focusing on adding value to clients through brainstorming, idea creation, and content strategy. By offering these additional services as paid extras, writers can overcome the fear of discussing strategy and provide more value to their clients.