Do you know what it will take to drive more revenue - and profits - from your hospitality business this year? Today, we're learning from someone whose name has kept coming up in our community as a world-class revenue strategist: Judith Cartwright, Founder and Managing Director of Black Coral Consulting and former Senior Vice President of Revenue & Distribution at Kerzner International, where she developed a total revenue optimization model, which drove revenues across all business units for the company's entire global portfolio of iconic brands, including Atlantis, One&Only and Mazagan.

In this episode, you'll learn about the common revenue misconceptions to avoid and how to build what Judith calls the "revenue pizza" that will drive the most money possible from your business, which, of course, in turn, allows you to hire talented people to your teams and provide incredible hospitality to your guests.

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

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