

74. How to Market & Brand Your Short Term Rental Business- with Tayler Smith
Aug 6, 2020
Tayler Smith, Founder of the Smith Family B&Bs, shares tips on marketing and branding short-term rental businesses. They discuss using hashtags, maintaining consistent visuals, and the impact of a promotional video. The family's unique spaces, including a World War II train car, are highlighted. The hosts emphasize the importance of purposeful branding and offer personalized guidance through workshops and a membership program.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
SDR Share and Design Aesthetics
03:04 • 3min
Transforming a Rusted Train Car into a Unique Getaway
06:30 • 4min
Creating a Cohesive Brand Voice and Vision
10:59 • 19min
Impact of a Promotional Video
29:44 • 4min
Taking Action, Hosting Products, and Personalized Guidance
33:31 • 2min