Enhancing Investor Relations Through Engaging Storytelling w. Alyssa Barry

Jul 12, 2023

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Do you see people yawning when presenting your investor pitch in a boardroom? It's likely not the heavy lunch, you need to learn how to tell a good story.

In this episode, we’re speaking with Alyssa Barry, co-founder of irlabs.

Alyssa is an experienced capital markets and communications professional. She specializes in corporate communications, investor relations strategy, and shareholder engagement.

Throughout her career, Alyssa has raised over $1 billion of capital as well as led some of Canada’s most successful activism campaigns. She explains her predictions for why there will be more activism in a post-pandemic world.

Alyssa unveils the process she follows to be effective when raising capital and weighs in on some of the changes in IR, fuelled by technological development.

This informative conversation touches on the changing IR landscape and how to leverage the power of storytelling to introduce your company to potential investors. Not everyone knows how to tell a good story, the good news is it's a skill that can be learned!

Thanks for tuning in.

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Please note that the information contained in this interview is not financial advice but for entertainment purposes. I am not a financial advisor and make no warranties or representations concerning the accuracy or suitability of the information contained in this interview. I recommend that any and all investment decisions be made with the advice of accredited investment advisors.