Engadget News + Next An AI pin is beneath Apple
Jan 23, 2026
A deep dive into a rumored camera-equipped AI pin and why it might be the wrong move for Apple. Conversation about whether upgrades to iPhone, AirPods, or Watch could better boost Siri. Discussion of wearable camera privacy and the social friction they create. A look at partnerships shaping Apple's AI strategy and the hunt for better voice intelligence.
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Episode notes
AI Pin May Duplicate Existing Devices
- An Apple AI pin would largely duplicate capabilities already offered by iPhone, AirPods, and Apple Watch.
- Those devices also perform many non-AI roles that make them more broadly useful than a single-purpose pin.
Apple Rushing To Avoid AI FOMO
- Apple may rush AI hardware to avoid appearing behind in AI development and the stock market.
- This push shows Apple will adopt partner models (OpenAI, Google) rather than fully homebrew solutions.
Competitive Pressure Shapes Apple's AI Choices
- Apple's AI efforts follow competitors like OpenAI, Meta, and Google, showing industry-wide pressure.
- Past missteps (Humane) and delays (Siri revamp) make rushed hardware riskier for Apple.