Encore: AI Apps to Turn Your Website Into a Conversation – Anu Shukla

Would you like to automate your marketing activities?

On this episode, I have the pleasure of talking with Anu Shukla, who is a serial entrepreneur with more than 25 years of high-tech industry experience. She is an active angel investor personally supporting and investing in women and minority led enterprises.

Anu has founded and exited several software companies: ranging from a Fintech loyalty currency company to Adtech and marketing automation companies. She has successfully exited two startups with $600M in enterprise value.

In her current role, Anu is a Co-founder and Executive Chair of Botco.ai, an emerging player in the application of AI/NLP to enterprise marketing automation.

And, she is named as an inventor on four patents based on her work in the technology industry.

"You want to turn your website into a conversation." – Anu Shukla

Today on the Tech Leader Talk podcast:

- The best way to start integrating chatbots into your business

- Current marketing automation breakthroughs using AI and other technologies

- Marketing trends that use AI to stay nimble and campaign-driven

- The art and data science of marketing

Resources Mentioned:

Get a free copy of Anu's Book: 25 Best Practices to Turn Your Website Into a Conversation

Connect with Anu Shukla:

LinkedIn: https://www.linkedin.com/in/anushukla/

Website: https://www.botco.ai/

Thanks for listening!

Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.