S1E5: Everything Is Propaganda, Even You

Jan 3, 2024

19:18

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Social media creates an environment where propaganda becomes our default mode of expression. Because everyone is a brand.

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BRINK media group is re-imagining how brands, causes and artists compete in the oversaturated attention marketplace through original productions and branded entertainment.

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Cohosts: Josh Belhumeur and Malcolm Critcher

Story Editor: Matt Decker

Producers: Jaclyn Hubersberger and Reed Chandler

Additional Audio Engineering: Paul Injeti

Original music: Josh Belhumeur

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Bradley, Bill. 2022. “US Advertising Sales Projected to Pass $300 Billion for First Time Ever in 2022.” Adweek.

Huddleston Jr., Tom, and Zachary Green. 2022. “Liquid Death CEO Mike Cessario: We chose 'the dumbest possible name' for water.” CNBC. https://www.cnbc.com/2022/11/26/liquid-death-ceo-mike-cessario-we-chose-the-dumbest-possible-name-for-water.html

Museum of Broadcast Communications Encyclopedia of Television. 1997. “Colgate Comedy Hour, The.” Television Academy Interviews. https://interviews.televisionacademy.com/shows/colgate-comedy-hour-the

Silbert, Jake. 2021. “MSCHF's At All Costs Clothing Line Plays With Prices.” Highsnobiety. https://www.highsnobiety.com/p/mschf-at-all-costs-clothing-line/

Silbert, Jake. 2021. “MSCHF's Guns 2 Swords took The Met Gala, Thanks to Grimes.” Highsnobiety. https://www.highsnobiety.com/p/mschf-guns-2-swords/