Buying Online Businesses Podcast The Difference Between Managing A Content Website & Growing A Content Website Raf and Rad
Simply managing a content website doesn’t mean growing it! With the ever-evolving digital landscape, how can you keep up and build consistent growth?
For today’s special episode, Jaryd Krause and other BOB team members Rad and Raf share insights into managing and growing a content website.
Rad Paluszak is a web developer and software architect with 20 years’ experience. He has been a technical mastermind in the SEO industry since 2010 and now heads up our BOB SEO team with another partner, Rafal.
Rad's specializations include international and technical SEO, machine learning and understanding, as well as looking at SEO from business and management perspectives.
They discuss the results you would expect if you bought a $50K site and spent $1k per month. How do you budget and decide what to spend on your acquisition, growth and ongoing costs for the best results? Would you hire an accountant and tell them how they should save you money on your taxes?
They also dive into deconditioning what you’ve learned about growing a content website, what it needs, and what SEO you think works for growth. Why is website management a dying service? Why shouldn't you only focus on SEO? That's the vehicle, not the destination.
This episode is so valuable; it might be what you need to grow your site. Tune in now!
Episode Highlights
05:10 A flexible and unique approach to SEO
12:00 Growing your business from website management to proactive growth
27:51 The pitfalls of regurgitating content in the AI game
32:52 The Algorithmic-Proof approach to content websites
Key Takeaways
➥ There’s a need for a balance between sticking to what works and adapting to changes in SEO strategies. You shouldn’t fall into a routine without considering potential shifts in the digital landscape.
➥ There’s a distinction between managing and growing a website. Managing involves fixing technical issues, updating plugins, and engaging in minimal link building to maintain the site's current state, preventing depreciation. In contrast, growing a site requires out-of-the-box thinking and strategies to triple or double traffic.
➥ Raf stresses the importance of viewing Google as a potential ally rather than an adversary. He urges content site owners to understand Google's preferences for engaging content and entertainment, emphasizing the significance of offering value to users in various formats. The discussion overall promotes a strategic, business-oriented approach to website management and growth in the evolving digital landscape.
About The Guests
Rad Paluszak is a web developer and software architect with 20 years’ experience. He has been a technical mastermind in the SEO industry since 2010 and now heads up our BOB SEO team with another partner, Rafal.
Rad's specializations include international and technical SEO, machine learning and understanding, as well as looking at SEO from business and management perspectives.
Connect with Rad
➥ Full Article - 373% Revenue Growth https://buyingonlinebusinesses.com/algorithmic-penalty-recovery/
➥ BOB SEO Service - https://buyingonlinebusinesses.com/seo-services/
➥ Episode 220 with Rad - https://buyingonlinebusinesses.com/category/grow-your-online-business-through-seo/page/2/
➥ Episode 248 - More Content & More Links Is Failing SEO Strategy with Rad & Raf - https://bit.ly/3s9pimB
➥SEO Strategy Blueprint - https://buyingonlinebusinesses.com/i-bought-a-website-now-what/
Resource Links
➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com
➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/
➥ Neuron Writer - https://bit.ly/3EleDaS
➥ Semrush (SEO tool) - https://bit.ly/3lINGaV
➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3X0jZiD
➥ Site Bulb - https://sitebulb.com/
➥ Horseman - https://gethorseman.app/
🔥Buy & Sell Online Businesses Here (Top Website Brokers We Use) 🔥
➥ Empire Flippers - https://bit.ly/3RtyMkE
➥ Flippa - https://bit.ly/3WYX0Ve
➥ Motion Invest - https://bit.ly/3YmJAmO
➥ Investors Club - https://bit.ly/3ZpgioR
*This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.
See omnystudio.com/listener for privacy information.