

#66 - Apple: Do you smell what Cook is cooking?
Mar 21, 2023
30:30
Recent reports have indicated Apple is gearing up to announce its mixed-reality headset, which the company wants to be the next iPhone. CEO Tim Cook reportedly wants it to be his product legacy.
So, we thought it was a good time to take a look at Apple in 2023. At the precipice. What are they up to? And are we ready to put big clunky headsets on and enter the Cookverse?
Links
- Tim Cook bets on Apple’s mixed-reality headset to secure his legacy – Financial Times
- Inside the Tech Powering Apple’s Envelope-Pushing, Risky Mixed Reality Headset - The Information
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