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Custom feed builder Graze is building a business on Bluesky, and investors are paying attention

6 snips
Feb 4, 2025
Pete Bakke, Co-founder and CEO of Graze, shares insights on his startup that empowers users to create personalized feeds on the Bluesky social network. They discuss Graze's innovative tools for customizing and managing feeds and the upcoming features that allow creators to monetize their content through ads and subscriptions. Bakke highlights how Graze is reshaping social media management and attracting investor interest with its unique approach.
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ANECDOTE

Graze's Rapid Growth

  • Graze CEO Pete Bakke claims the startup's growth is the craziest he's seen in 30 years of tech.
  • Graze went from zero traffic to serving hundreds of thousands daily, purely through word-of-mouth.
INSIGHT

BlueSky's Decentralized Nature

  • BlueSky offers a more democratic social media experience than platforms like X (formerly Twitter).
  • Users can run their own servers and set moderation controls, unlike centralized platforms owned by billionaires.
ANECDOTE

Graze Use Case: Cycling Platform

  • A Graze customer is building a professional cycling social platform using Graze's tools.
  • Graze allows them to create algorithms for tracking teams and moderating content.
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