Early blogging inspirations Darren Rowse, Yaro Starak, and Seth Godin talk about the power of naming it in business. Naming helps make ideas real and enhances understanding. Overcoming imposter syndrome by giving it a relatable name within your community is also discussed.
Naming something provides a grasp on it, making it easier to understand, remember, and talk about, enhancing communication and allowing for easier sharing and understanding among entrepreneurs.
Developing unique names and labels for struggles, concepts, and strategies within your brand creates a specific language that your audience can understand and relate to, helping them connect and overcome challenges more effectively.
Deep dives
The Importance of Having Processes and Systems in Place
Starting to see success can be challenging without the right processes and systems in place. Without them, entrepreneurs may feel overwhelmed and frazzled.
The Power of Naming
Naming something provides a grasp on it, making it easier to understand, remember, and talk about. Giving a label to a concept or strategy, such as the 'three alarm strategy' or 'messy middle,' enhances communication and allows for easier sharing and understanding among entrepreneurs.
Creating a Unique Language for Your Brand
Developing unique names and labels for struggles, concepts, and strategies within your brand creates a specific language that your audience can understand and relate to. Naming experiences like 'imposter syndrome' as 'fake flint' can help your audience connect and overcome challenges more effectively.
#726 Much of the knowledge I acquired when I started blogging is still with me. I have my early inspirations, Darren Rowse, Yaro Starak, and Seth Godin, to thank for that! In fact, one of Seth Godin's concepts that I often return to is the power of naming it. But what is it? It can be anything you teach or create. When you label something, you make it real. The messy middle, the part of the entrepreneurial journey between early excitement for an idea and when you finally reach your goals, comes to mind. Eric Partaker's 3 Alarms strategy, discussed in Wednesday's episode, is another example. So, how do you coin relevant terms in your business? Join this session to hear me brainstorm new ideas and come up with Fake Flynn-ing. Tune in to find out what that's all about and how to start naming things for your audience! Show notes and more at SmartPassiveIncome.com/session726.